Leadership Team
Arijit De Director
Arijit De is Director in the Financial Services Practice. He brings three decades of experience across corporate communications, marketing and business journalism in India and the UK. He has led communications functions at Standard Chartered, Bank of America Merrill Lynch and the Reliance ADAG Group, working across complex, highly regulated and reputation-sensitive environments.
At Standard Chartered, Arijit’s tenure included a two-year stint in London as Global Head of Media Relations during the height of the global financial crisis where he managed international media engagement and led communications for more than a dozen cross-border M&A transactions. At Bank of America, he also double-hatted as Head of Marketing for nearly five years.
Arijit began his career as a business journalist and was lastly Mumbai Bureau Chief of Business Standard, where he led the publication’s largest reporting team. A Chevening Press Fellow from Cambridge University, he joins Adfactors from a leading global PR agency, where he was Chief Client Officer.
In his consulting roles, Arijit has advised leading Indian and international companies across financial services, diversified industrials, consulting, technology and telecom, aviation and pharmaceuticals. His experience spans corporate reputation management, media relations, issues and crisis communications, financial and M&A communications, and social media, with a strong focus on CXO advisory and developing leadership narratives.