Perception Versus Reality
- February 20, 2025
- Christina A. D'souza
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Road Safety Involves Us All
- January 31, 2025
- Srinivas Krishnan
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6 Reasons Why Marketers Need to Take Women’s Online Communities Seriously
- January 18, 2021
- Janhavi Samant
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Reimagining Media and Influencer Relations in 2021
- January 4, 2021
- Janhavi Samant
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It Doesn’t Always Pay to Follow the Money
- May 28, 2019
- Roger Darashah
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Finding Your Personal ‘Big Circle’ and Other Thought Leadership Tips
- April 16, 2019
- Roger Darashah
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The Apparent Demise of Influencer Marketing Does Not Invalidate the Relevance of Influencer Engagement
- April 1, 2019
- Roger Darashah
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A Thought and Tongue-twister About Thought Leadership
- March 1, 2019
- Roger Darashah
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The Science of Communications
- February 13, 2019
- Roger Darashah
In healthcare, separating perception from reality is like trying to untie the Gordian knot
The fallout of a booming auto industry and a rapidly expanding highway network is unprecedented road...
Women can be tough customers. Ask any vegetable vendor, grocer, saree shop owner, or any business wi...
A cursory look through Google search states the first official survey of language diversity in the I...
PR’s unique capabilities are proving more relevant than ever
Brands are like people, and vice versa
Or, why there is more to rugby than just kicking the ball
PR firms should seize the opportunity to ‘get strategic’ with their clients
PR agencies are organisms in their own right; they, too, are subject to the laws of evolution
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